CAGE KITS: REBUILD FROM THE GROUND UP

We partnered with CageKits, a well-known name in the motorsports world, to rework their brand from the inside out. Their product had become the industry standard - but their brand wasn’t keeping up. Our job was to build a visual identity that matched their reputation and positioned them for serious growth.

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We didn’t just redesign a logo - we developed a full brand system. From a refined core logo to sub-brand variations for each motorsports category (Drift, Drag, RoadRace, Rally), we created a clean, consistent visual identity that works across packaging, merch, media, and beyond.

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To support long-term success, we developed a complete branding identity including brand guidelines, a detailed brand persona, and a rollout strategy to help them launch confidently and stay consistent. We helped turn a scattered visual presence into a sharp, scalable brand that speaks clearly to racers, dealers, and fans alike.